Sunday, 1 May 2016

Is Blogging Becoming Less Personal?

I recently (maybe not so recently by the time I pluck up the courage to publish this post) did a poll on Twitter asking everyone what their favourite type of blog post was, and to my shock horror the least favourite type of post was 'personal'. With less than 15% of people choosing it as their favourite to read. I was completely bewildered as personal posts are my absolute favourite things to read. The ones that show real people, doing real things, and showing their real feelings. The ones where people talk about their battle with anxiety or depression, the ones where people are making a baking recipe post and they accidentally burn everything yet still write it up and laugh about it 6 months down the line. Now stop me if I get this wrong, but I think blogs are constantly becoming less and less personal with each passing day. The amount of glossy, overly Photoshopped blogs with images of 'perfect' individuals living out their 'perfect' lives. I know you're sat there thinking how hypocritical I am, with my apparently "flawless" photos and my sleek blog design - but I have always had a plain white blog, even when I started blogging in June 2014. And as for the main reason I try so hard with my photos, I started this blog after finishing my A Levels, and Photography was one of my favourite subjects. Since I wasn't doing photography at university, blogging was one of the only ways for me to keep doing what I loved. It's just what I do. I don't do it because I think you'll like it - I do it for numero uno over here. 

Long gone are the days where bloggers write purely for themselves. Documenting their lives to look back on, so they could laugh and cry at how they were feeling that one time. But with the overemphasis of SEOs, the number of likes on your latest Instagram, and the number of followers a blog has - personal bloggers are becoming more and more reader-influenced. Blogging primarily became so popular because readers wanted someone they could trust. They didn't want to see unrealistic photos, magazine style editorials, and pretty faces caked up in makeup. They wanted honest reviews and helpful advice from a real life person. Someone sat on the other side of a computer screen. And now, bloggers who are showing their raw and honest feelings and opinions are getting less and less attention with every newbie blogger who keep jumping on the blogging bandwagon.

Research has shown that bloggers are taking up to six hours drafting and redrafting their blog posts to make sure everything they write is comprehensive and as informative as possible. SIX HOURS. One of my favourite bloggers of all time, Charly from Style The Natives, only posts in the here and now. She writes what she wants to write, whatever the topic is.  She doesn't care if people reads her posts or not, writing up musings from the early hours of the morning, sharing embarrassing and drunken tales, and reflecting on personal experiences. The main reason I love her blog so much isn't for her sleek blog design or her aesthetically pleasing photos. It's her raw passion. Her love of writing. How her true thoughts and feelings come across in her posts. If you go and read, or have ever read any of her blog posts, you will know exactly what I mean. She writes as though her life is a novel. She includes all the sad 'Bridget Jones sat on the sofa with a bottle of vodka' moments, the 'I'm so happy I could cry' moments - she doesn't make everything seem like a fairytale and that's why I love her.

Enough about Charly. I just want to say that we, as a blogging community, should be more open. Remember the reasons why you started, celebrate them, write a post on them if you wish. But whatever you do, don't forget about them. Don't worry about putting a post up because you feel like you 'have to'. From this moment on, I'm going to try and follow my own advice. I used to regularly write about enjoying Sunday dinner with my best friends, our little silly jokes, and to not care as much about what other people thought. I do hope that nobody is offended by anything that I've said. I was sat wide awake in bed at 3am, writing blog posts and I was struck with this sudden thought that I just had to write about - in the here and now.

What are your thoughts? Is blogging become more of a race of popularity?
Thanks for reading!
Love Charlotte x
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Sunday, 24 April 2016

My Makeup Collection: The Setting Powders

I've been putting off this post in the series as I think powders are soooooo boring. Although I use them on a daily basis I don't tend to bother splashing out so they are pretty similar, and aren't really too interesting to write about - but I thought I can't not include them as they occupy a whole drawer in my collection. Plus, some of you may be in the market for a new powder so this post is mainly here for you to browse. I have a couple of powders as I keep one in my handbag, one in my car and then have the ones I apply at home when I'm getting ready. I've used various different powders for years, one of the first makeup items I started wearing as a teen was a little powder compact from Boots to keep that shine at bay. Despite having used a ton of powders of the years, I only really repurchase the ones in this post as I deem them the best for my skin type at this moment in time. From illuminating powders, to mattifying marvels, I have a couple to show you - and here we are...

For a quick fix I like to use the Rimmel Stay Matte Powder, I have a couple of these in slightly different shades and these are the ones I generally take out on the go. They aren't really practical as they don't have a mirror or anything, but I like this for touching up throughout the day. I've been using it for nearly six years so it has to have something good about it right? If I'm going somewhere and want a mirror in my bag as well, I use the Soap and Glory One Heck Of A Blot powder. I freakin' love this powder! It is one of my all time favourites. Nowadays I tend to sway towards more translucent powders as in my opinion they give a much better finish and look less cakey on the skin. Plus it's super lightweight so your skin can breath making it a perfect fit when wearing makeup over the summer.

If my skin is looking a little lack-lustre, I like to use the Sleek Luminous Powder as it has a slight shimmer running through it. Nothing major - it won't leave you looking like a unicorn or Edward Cullen, but it does give you a little glow that can be well appreciated in the winter months! And as for my everyday go-to face powder, the Maybelline Matte Maker powder is my all time favourite. It used to me known as the Dream Matte Powder, but they changed the name and packaging last year. I find it gives the perfect amount of mattifyingness (yes I know that's not a real word), without looking cakey or unnatural.


What is your favourite powder at the moment?

Thanks for reading!
Love Charlotte x
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Wednesday, 13 April 2016

How To Get Your Blog Noticed

I have yet another post for all you newbie bloggers and those who are simply looking to up their game and get their blog out there! With new blogs popping up left right and centre, it can be difficult to make sure your's is one of the ones that gets noticed. Every blogger will at some point feel like their blog deserves to get more attention (including me!), but there are certain ways in which you can help yourself by making your blog somewhere that people want to go and visit! So here is my advice for getting your blog noticed!
Photos
This is personally the thing that I feel is most important when it comes to running a blog. Make sure that your photos are as good as they can be. Compose them in interesting ways, edit them to make colours stand out yet look realistic. Photos are key in getting your blog noticed as many people like to simply look at the pictures and if you have dark, grainy photos they are less likely to revisit your blog. If people like your photos, chances are they may even read the content that goes alongside it. If you are new to blogging and are looking at improving your photos - I have written a bunch of tipseven sharing how I take and how I edit my blog post photos.
Content
Create content that you yourself would want to read. Make it interesting, do your research on products and topics, and think of what could be appealing to likeminded people. If you use the Blogger platform, you can even use Google Analytics to see what your readers are interested in so you can tailor your posts to suit your audience. And remember - personality gets you everywhere! So crack jokes, use italics, bold and underlines to convey your tone of voice. It seriously helps your readers connect with you and your blog. 
Check, Check and Check Again!
Always, and I mean always make sure you proof-read your posts before publishing them. There is nothing more embarrassing than finding a mistake after people have read the post and it is too late. Alongside your blog posts, check all the links work in your side bar (or wherever you have them). It is so annoying when you go to click an Instagram/Facebook/Twitter link to get the 'this page does not exist' message.
Get Your Name Out There
Comment on other people's posts, and I don't mean something along the lines of "check out my blog" or "follow for follow"! Leave feedback engaging with their content, constructive criticism, and make sure you leave a link at the end of your comment and people in the comments may pop over and visit your blog! Talk to people on social media, just be yourself and people will start to take notice of you.
Design
If your serious about getting into blogging, it can be worth investing in a template from places like Etsy. Since I took the plunge and purchased one from PipDig in January, my blog has had so many more visitors and I think this was the reason why! The look of your blog is extremely important. It needs to be well laid out with a clear blog title, social media links and a brief description of yourself. You should create pages so its easy for readers to navigate around your site. And most importantly, your blog posts should be easy to see and read - with a comments section so you readers can get in touch and leave nice messages!

Got any tips of your own? Leave them below and share the love!
Thanks for reading!
Love Charlotte x
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